UNDER ARMOUR

It all started more than 20 years ago, with the idea of ​​23-year-old Kevin Plank, an American football player at the University of Maryland, who for practical reasons came up with an idea that represented a real revolution in sports equipment at the time. He created an original T-shirt, which absorbed sweat and regulated body temperature, so that athletes would feel fresher, drier, lighter and better.

Little by little, with the persistence and vision of this young guy, one of the most popular and successful brands in the world was born. The idea for the name was simple – American football players wear armor (“Armour”), and this shirt will therefore go under the armor (“Under Armour”).

Under Armour is focused on the most modern production and design, with the aim of empowering athletes all over the world, offering all training enthusiasts top equipment and helping them to be even better and stronger, and the set goals more attainable. Under Armour collections are intended for men and women, and there are also collections intended for the youngest.

The latest collection is available at the Under Armour store located on the first floor of the Delta Planet shopping center in Niš.